Digital Marketing Built on a Sound Foundation

Most digital marketing efforts depend on your website to convert website visitors into new leads and eventually customers.  The more this flow of leads grows, the more important it is to have your website in good working order. The website is the foundation on which your digital marketing is built.

Boom Visibility Digital Marketing Foundation Graphic

 

Why Are Website Updates Needed?

Neglecting website maintenance is like neglecting to maintain your vehicle.  Websites need regular updates, cleaning, and testing to remain in good working order.  We have all been to a website and seen something that doesn’t look quite right and wonder how it got to be that way.  Here are a few examples of how websites get messed up.

  • A staff member can add an image that is too large and drastically slows down the website.
  • The software that runs your website requires regular updates to stay secure. Neglecting these updates lead to the website getting hacked.
  • Software updates can also implement unwanted changes that degrade the look of the site unless they are properly reviewed and managed.
  • Websites are constantly being changed with new content and information that isn’t always designed and formatted in a way that is professional and consistent with the brand.

How Do You Avoid Issues?

Web MaintenanceThe more of your business depends on your website, the more it makes sense to invest in maintaining it.  Here are a few things Boom Visibility provides to their clients.

  • Websites are tested regularly for page load speed.
  • Website software, including plugins are updated every 90 days.
  • Monthly reporting reviews Google Search Console data to look for changes or issues.
  • Regular off-site backups are taken in case of issues.
  • Regular testing and design reviews are completed on different devices.
  • Websites are hosted on reliable servers and hosting platforms that fit the needs of that website.

I have worked with countless agencies in my time as a marketing professional, and Boom Visibility is by far my favorite. It’s hard to find people that really know what they are doing in the digital space (though many will try to sell you on the idea that they do), but Boom is the real thing. Plus, they charge very reasonable prices compared with other agencies I have looked at. Beyond the work skills, they are kind, wonderful people and so much fun to work with! I would confidently recommend them to anyone and everyone looking for excellence in online marketing.

Abigail Z. of Peak Dental Services in Colorado Springs, CO

After meeting with Charlie 5 weeks ago, I decided to give his company a try for web design. I would like to say I am thoroughly impressed with his company’s quality of work, responsiveness, and suggestions to improve my existing website’s user experience and professional appearance. After spending only a couple hours on my website, my SEO has improved to rank higher in Google organically! I look forward to using their service for my new startup company’s website. They have exceeded my expectations!

Bill H. of Henderson Fertilizing in Springfield, PA

We are extremely pleased with Boom Visibility and have been working with them for many years. I highly recommend them. The staff is competent, thorough and responsive. This means they do what they say they are going to do and it is done expertly within the timeframe discussed. Boom Visibility has created and updated our website plus they monitor it with continued SEO support which is invaluable…

Sally F. of Naturescapes in Paoli, PA

Working with Boom Visibility is an absolute pleasure! Charlie, Brittany and their team not only build you a wonderful website but they make it easy to understand for those of us not so tech savvy. While the website design, SEO, social media and blog posting are all great I think it is their customer service that stands out the most!

Nicole H. of Bryn Mawr Veterinary Hospital in Bryn Mawr, PA

I get practical and meaningful reports and they spend the time to strategize on how to improve our results every month. They are reasonably priced and super responsive. I have already recommended them to a handful of my most important clients who have had a similar great experience.

Tom S. of Spadea Lignana in Philadelphia, PA

Our company has been working with Boom for a few months. After they set us up and redesigned our web page, we have been getting at least one new lead every day. That’s what I call results!!!

Don P. of Fitness Machine Technicians in Malvern, PA

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